Volunteer organisations:
can publicise fundraising events to a wider audience
raise their profile to increase membership
can be seen as pro-active and visible
published stories can provide an historical timeline
published stories provide evidence
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Parents, team managers and coaches:
can promote a child or team's success
promote a fundraiser to generate income for expenses
published stories can provide documentation for resumes
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Small and home based businesses:
can value add to their advertising dollar through news value stories raising their profile and good will |
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Individuals:
can raise issues to gather support
can demonstrate pride and passion for their community |